Will this album have the rest of the nation ghostriding the whip? Give it three months and weвЂ™ll see. 40 also opens his door to a host of guests, including local talent like Keak Da Sneak (вЂњMuscle CarsвЂќ) and The Federation (вЂњGo Hard or Go HomeвЂќ), but he wisely collaborates with others like NYвЂ™s Juelz Santana and HoustonвЂ™s UGK (вЂњWhite GurlвЂќ) as well as R&B crooner T-Pain (вЂњU And DatвЂќ). The album can feel a little repetitive at times, but itвЂ™s also a sound that plays well in clubs, cars, and earbuds.

His signature вЂњmob soundвЂќ has been stripped down to a minimalist bed of thick bass kicks and catchy hand claps by everyone from Rick Rock (вЂњYay AreaвЂќ) to Droop-E (вЂњSick Wit It IIвЂќ), even LilвЂ™ Jon (вЂњTell Me When To GoвЂќ). His constantly evolving slangcabulary and taffy-like vocal style are acquired tastesвЂ“especially outside the YayвЂ“but this new album makes smart choices and is one of 40вЂ™s most crossover-friendly albums to date. Riding on the popularity of the song/video вЂњTell Me When To Go,вЂќ E-40вЂ™s latest album also doubles as an introduction of the Bay AreaвЂ™s burgeoning вЂњHyphyвЂќ movement to a national audience.

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